This is what marketers need to know Google’s AI Overviews were designed to help everyday users find information quickly, without needing to sift through dozens of search results. The downside? This convenience has contributed to a surge in zero-click searches, with users increasingly getting everything they need directly from Google’s AI summary rather than clickingContinue reading "Google Is Now Allowing Ads in AI Overviews"
The Overton Window: How Radical Ideas Become Acceptable
Most executives don’t fail because their idea is bad; they fail because the timing and framing are beyond what their people are currently willing to accept. The Overton Window is a simple model that explains how someone can systematically increase the adoption of radical ideas. What is the Overton Window? The Overton Window was developed by Joseph Overton,Continue reading "The Overton Window: How Radical Ideas Become Acceptable"
Succession Without The Drama: Lessons In Leadership Transition
Succession is often depicted as a chaotic and combative affair, from TVB’s Succession War to HBO’s Succession. Whether in modern boardrooms or ancient dynasties, these stories share a common theme: ambition, conflict, and the pursuit of power. Fortunately, in the real world, corporate succession tends to be less about theatrics and more about sustainability andContinue reading "Succession Without The Drama: Lessons In Leadership Transition"
Was Away But Now I’m Back
Hello everyone, It’s been quite some time since my last post, a much longer pause than I had originally planned, and for that, I owe you an apology. Part of the reason for this hiatus is also the most wonderful one: I welcomed the arrival of my daughter, Emma, back in May 2023! Becoming aContinue reading "Was Away But Now I’m Back"
The Marble Jar: How Can Leaders Really Build Trust
If there’s one leadership lesson I wish I’d learnt earlier, it’s this: trust isn’t a grand gesture, it’s a jar of small marbles. The idea revolved around Brené Brown’s story about how her daughter was distraught when some of her classmates broke her trust, and she was trying to help her understand whom she couldContinue reading "The Marble Jar: How Can Leaders Really Build Trust"